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Past Work

Vendre Innovation's purpose is to help companies scale. Here are some examples of where we've done just that. 

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  • As a consulting COO to a startup SaaS company, built the strategic plan, managed investors, hired the team, managed all contracts, led the marketing effort and then hired a CMO, signed on the first customers, and garnered initial press coverage

 

  • Built strategy for highly successful lawyer to expand her personal brand, generate sales for her book and book speaking engagements. This included a content strategy with a weekly podcast www.amyefeldman.com

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  • Created a "modern QVC" for small business owners to present their products in a live environment with distribution through live streaming www.productsearchlive.com

 

  • As CMO for a mid-market auto parts retailer, overhauled marketing strategy from a catalog focus to a true multi-channel approach which led to a 10% YoY growth while keeping annual marketing spend flat

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  • As a marketing consultant, expanded the market for a direct selling children's clothing company through digital marketing campaigns and mentored their staff to inject new skills in the company

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  • Rebranded a 50-year old family packaging business and launched lead generation campaigns to expand their audience

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  • Created a brand presence for a healthcare staffing firm

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  • As CRO, launched an ad tech company with innovations in the packaging industry space. and acquired initial customers 

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  • Launched a whimsical consumer product in the cannabis space

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  • Assisted a haircare brand in finding a strategic investor and creating a business plan for their next stage of growth

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  • Helped a fashion accessory startup create a go-to-market plan, launched their first ever marketing campaign, and expanded their distribution through two major retailers

I have had the privilege of working with Martin for several months. Martin is a true professional. His contributions to Nubrella were far beyond my expectations. His knowledge and expertise as an overall marketer are simply excellent. He designed and updated our website and launched Nubrella’s first digital marketing campaign. The results were tremendous much to his credit. He quickly understood Nubrella’s value propositions matching up with right audiences. He followed it up with a very comprehensive data report even a novice could understand.  

 

I would highly recommend Martin to anyone. I also count him as a friend.

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Alan Kaufman, Nubrella

Services

Because of our deep knowledge and experience, Vendre innovations offers a wide variety of services to meet your needs.

CONSULTING

PRODUCT

STRATEGIC PLANNING

NETWORKING

MARKETING STRATEGY

& EXECUTION

BUSINESS DEVELOPMENT

OPERATIONS

TEAM LEADERSHIP &

MANAGEMENT

1 : 1 SUPPORT

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work directly with Martin Bispels, founder and CEO

SCALABLE

 

efficient and profitable giving you opportunity to track costs and match them to value provided

INSIGHT​

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get answers to your questions from an expert, providing a diversity of ideas from other experiences

FLEXIBLE

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efficient and profitable giving you opportunity to track costs and match them to value provided

DEVELOP​

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identity risks, manage and measure for success

LAUNCH​

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launch your product into the market with a strategic plan

MARKET

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improve competitiveness and reputation while creating product awareness

PRIORITIZE​

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focus your energy and resource on the tasks and goals that will drive revenue and sales

BUILD​

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build the right product development and marketing teams to increase product availability and sales

ASSESS​

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analyze and adjust the organization’s direction in response to a changing environment

STRENGTHEN​

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ensure your stakeholders, teams and other employees are working towards a common goal

PROGRESS​

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make the right decisions based on experience and data that will continue to grow your business

INTRODUCTIONS​

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tap into my expansive network of experienced industry pros and make connections that will last a lifetime and help push your business forward

SOCIAL MEDIA​

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perfect your social media strategy to increase engagement and flow of traffic

He is definitely an out of the box thinker who has created many effective and unique solutions. Martin not only focuses on deriving a solution, but on the execution too.

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Rachel Hudson

SVP, Network Operations, Pricing & Planning at Cadent

AWARENESS​

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engage and acquire new customers by delivering relevant, personalized content to increase customer conversion, retention and ultimately lifetime value

CLARIYFY

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clarify your marketing objectives and tactics to achieve company goals

ECOMMERCE​

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drive profitability and growth of customer marketing channels including but not limited to social, email, text/push marketing, and direct mail

DISCIPLINE​ & FOCUS

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define your direction, discipline and focus to avoid wasting time, money and efficiencies

ALIGN​

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align your sales and marketing efforts for maximum results

FOLLOW THE DATA​

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analyze and understand your marketing data and analytics to define the best decisions moving forward

RESEARCH​

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fine-tune your approach to define your competitive landscape and best practices within your market

SALES & GROWTH​

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get help with your growth strategy to introduce new products or enter new markets, position your brand, and set a price point that will sell

CUSTOMER LIFETIME VALUE​

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reduce cost of acquisition, retention rate, and customer success to increase the lifetime value of your customer

MARKETING​

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build a short and long term marketing strategy to generate awareness and drive results

ROLES & RESPONSIBILITIES​

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delegate and distribute roles and responsibilities to the right candidates to best suit their strengths or recruit and manage new talent to maximize your growth

ROADMAP​

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find the right balance of cost with company resources, from capital to tangible products, to function successfully and efficiently

INTERNAL COMMUNICATION​

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facilitate internal communication to build an employee community with effective relationships to produce positive results

COMPLIANCE​

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transforms successful workers into a single successful business and clear-cut your purpose by defining a plan on how to get there and implementing it

RESOURCES​

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maintain and uphold key company rules, regulations and compliance

PERFORMANCE MEASURING​

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measure the right performance metrics to keep focused on motivation, productivity and success

GOALS​

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set the right goals and objectives for the team, defining what needs to be done to accomplish them

CLARITY​

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identify key targets, brainstorm ideas, and better understand your mission

PEOPLE DEVELOPMENT​

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manage energy and flow of employees, provide feedback and acknowledgment, create a positive culture driven by core values

LEADERSHIP​

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provide your team with the tools and training needed to succeed and the foundation for a solid business

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